THE TRADIE
GROWTH SUMMIT
— Discover the 3 hidden friction points lying dormant in your business that are robbing you of adding an extra 6-figures every month to your revenue (And how to identify and fix them in just 90 minutes)
AUSTRALIA'S MOST SOUGHT AFTER TRADE BUSINESS EVENT IS IN PERTH, WESTERN AUSTRALIA ON THURSDAY, 20TH OF FEBRUARY AT 6:00 PM.
THE TRADIE
GROWTH SUMMIT
Discover the 3 hidden friction points lying dormant in your business that are robbing you of adding an extra 6-figures every month to your revenue (And how to identify and fix them in just 90 minutes)
AUSTRALIA'S MOST SOUGHT AFTER
TRADE BUSINESS EVENT IS
IN PERTH, WESTERN AUSTRALIA
ON THURSDAY, 29TH OF JANUARY AT 6:00 PM.
NOVETEL PERTH MURRAY STREET
388 MURRAY ST, PERTH WA 6000
THE TRADIE
GROWTH SUMMIT
Discover the 3 hidden friction points lying dormant in your business that are robbing you of adding an extra 6-figures every month to your revenue (And how to identify and fix them in just 90 minutes)
AUSTRALIA'S MOST SOUGHT AFTER
TRADE BUSINESS EVENT IS
IN PERTH, WESTERN AUSTRALIA
ON THURSDAY, 20TH OF FEBRUARY AT 6:00 PM.
THE TRADIE GROWTH SUMMIT
Discover the 3 hidden friction points lying dormant in your business that are robbing you of adding an extra 6-figures every month to your revenue (And how to identify and fix them in just 90 minutes)
AUSTRALIA'S MOST SOUGHT AFTER TRADE BUSINESS EVENT IS IN PERTH, WESTERN AUSTRALIA ON THURSDAY, 29TH OF JANUARY AT 6:00 PM.
NOVETEL PERTH MURRAY STREET
388 MURRAY ST, PERTH WA 6000
WHAT IS
THE TRADIE GROWTH SUMMIT?
As the competition grows and more trade businesses are opening up every day, and with the fast-evolving market and new growth strategies, right now is the best time to be 2-steps ahead of your competition.
We’ve shown this process to 1,000+ trade business owners and helped them grow this business without the trial & error, sacrificing weekends and family time.
At the Tradie Growth Summit, I’ll be showing you:
How long have you been on the hamster wheel of your business? How long will you continue living like this? Stop spinning your wheels—90 minutes is all it takes to reveal what’s holding your business back and achieve breakthrough growth!
Walk out with 6 powerful tools to accelerate your growth in 2026 and beyond.
Get exclusive live coaching to unblock your biggest bottlenecks and achieve accelerated growth without the stress and uncertaintiy of growing. You'll also get resources you need to stay ahead and drive long-term business growth.
And you'll be equipped with all of the tools, strategies and resources to grow your business in 2026 and break through revenue barriers! Tickets are selling out fast for our last ever Perth live event! Don’t miss out!
WHAT IS
THE TRADIE
GROWTH SUMMIT?
As the competition grows and more trade businesses are opening up every day, and with the fast-evolving market and new growth strategies, right now is the best time to be 2-steps ahead of your competition.
We’ve shown this process to 1,000+ trade business owners and helped them grow this business without the trial & error, sacrificing weekends and family time.
At the Tradie Growth Summit, I’ll be showing you:
How long have you been on the hamster wheel of your business? How long will you continue living like this? Stop spinning your wheels—90 minutes is all it takes to reveal what’s holding your business back and achieve breakthrough growth!
Walk out with 6 powerful tools to accelerate your growth in 2026 and beyond.
Get exclusive live coaching to unblock your biggest bottlenecks and achieve accelerated growth without the stress and uncertaintiy of growing. You'll also get resources you need to stay ahead and drive long-term business growth.
And you'll be equipped with all of the tools, strategies and resources to grow your business in 2026 and break through revenue barriers! Tickets are selling out fast for our last ever Perth live event! Don’t miss out!
WHO IS THIS EVENT FOR?
Plumbing, electrical & similar trade business owners who are ready to hit $100K+ months
— or scale it to $500K/month — while working less.
Those who are struggling to scale their businesses & are sick of working 12+ hour days.
Those who want to build a plumbing, electrical or similar trade business that
doesn’t rely on them working 24/7.
Those who want to scale their business & still have the freedom to take
vacations and enjoy family time.
WHO IS THIS EVENT FOR?
Plumbing, electrical & similar trade business owners who are ready to hit $100K+ months — or scale it to $500K/month — while working less.
Those who are struggling to scale their businesses & are sick of working 12+ hour days.
Those who want to build a plumbing, electrical or similar trade business that doesn’t rely on them working 24/7.
Those who want to scale their business & still have the freedom to take vacations and enjoy family time.
NIXON ELECTRICS: 170% YEAR-ON-YEAR GROWTH
Seeking A Change:
Embracing Coaching
Under UpScale’s guidance, the business underwent a remarkable evolution.
Transitioning from a solo operation to a thriving team of 29, they diversified their services to encompass electrical, air conditioning, and solar fields.
With a staggering 170% year-on-year growth, the business flourished, propelled by effective systems and exceptional staff.
EASTBAY PLUMBING: 500% GROWTH IN THE FIRST 12 TO 15 MONTHS WITH UPSCALE
How EastBay Plumbing 30X'd Their Revenue
Before UpScale, Gilles was just crusing through the ups and downs in his business with no real plan and not setting big goals, until one day he got hit with a massive tax bill.
Struggling to pay it off, he realised he needed help not only understanding the financials of his business so he didn't get himself into another tax scare, but with the day to day operations of running a successful trade business.
With a staggering 500% growth in the first 15 months, he's only growing faster and faster every month while maintaing strong margins & his sanity.
CABLEDIN ELECTRICAL: 10XD THE BUSINESS
How Coaching 10X'd Christian & Jasons Electrical Business
Before joining UpScale, they didn't know how to charge properly which meant they were stuck doing late nights and long days with nothing to show for it.
After realising they couldn't keep going like that, they found UpScale through Instagram and decided to reach out for a chat to see if we could help.
Fast forward after jumping onboard and now they've got the right knowledge, systems, pricing and guidance that's helped them 10X their business, achieving growth in 3 years that most businesses don't see in 15.
SAVE YOUR SPOT
TICKET PASS
$29
SESSION ACCESS
The Ultimate Tradie Growth Toolkit which has everything to grow your business from lead gen, hiring, pricing, systems, process and automating ($597 Value)
Q&A after event to answer any questions you have and solve your specific problems to breakthrough your revenue barriers ($997 Value)
90-minute Tradie Growth Summit covering pricing, hiring and lead generation so grow your business in 2026 and beyond ($2,497)
TOTAL VALUE OF $3,997
SAVE YOUR SPOT
TICKET PASS
$29
SESSION ACCESS
The Ultimate Tradie Growth Toolkit which has everything to grow your business from lead gen, hiring, pricing, systems, process and automating ($597 Value)
Q&A after event to answer any questions you have and solve your specific problems to breakthrough your revenue barriers ($997 Value)
90-minute Tradie Growth Summit covering pricing, hiring and lead generation so grow your business in 2026 and beyond ($2,497)
TOTAL VALUE OF $3,997
TESTIMONIALS
CLIENT SUCCESS STORIES
WHO ARE YOUR SPEAKERS?
We’ve scaled over 1,000 plumbing, electrical & similar trade businesses to $100k/month.
20 years in the trade industry
207% revenue growth & $1.3M average revenue added per client in 2025
Generated $250 Million+ in revenue for our clients
If you’re working hard to scale your plumbing, electrical or similar trade business but just can’t seem to break through, don’t worry.
We’ll show you everything you need to grow your plumbing, electrical or similar trade business to $100k, $250k, $500k+/mo & beyond.
1,000+ TRADE BUSINESSES USE THESE STRATEGIES TO GROW
YOU'LL DISCOVER ACTIONABLE TIPS,
PROCESSES, AND SYSTEMS FOR:
NUMBERS / PRICING
HIRING / CULTURE
LEAD GENERATION
99% trade businesses underprice their services, leading to slim margins
Trying to grow with the wrong people on your team? It’s not going to happen
Relying on word-of-mouth & referrals can leave you waiting around for work
We’ll help you price your work right—so you can grow your margins without losing clients.
Understand the difference between margin.
The hidden true cost of discounting your services (and why this is the silent killer of so many trade businesses).
6 Conversion techniques to ensure you win more work.
We’ll show you how to build a strong team & culture to support your growth.
How to fomulate a job ad that actually works.
Reduce onramping time to get your new employee profitable faster.
Build an environment that people stick to and want to stay.
We’ll teach you how to set up a lead gen system that brings in consistent, high-quality clients.
Fast burn lead generation strategies to get more work this week.
How to build a consistent & sustainable lead pipeline of high-quality work so you are busy year round.
Calculating ROI on marketing to know when to push and when to hold.
WHO ARE YOUR SPEAKERS?
We’ve scaled over 1,000 plumbing, electrical or similar businesses to $100k/month.
20 years in the trade industry
207% revenue growth & $1.3M average revenue added per client in 2025
Generated $250 Million+ in revenue for our clients
If you’re working hard to scale your plumbing, electrical or similar trade business but just can’t seem to break through, don’t worry.
We’ll show you everything you need to scale your plumbing, electrical or similar trade business to $100k, $250k, $500k+/mo & beyond.
1,000+ TRADE BUSINESSES USE
THESE STRATEGIES TO GROW
YOU'LL DISCOVER ACTIONABLE TIPS, PROCESSES, AND SYSTEMS FOR:
NUMBERS / PRICING
99% trade businesses underprice their services, leading to slim margins
We’ll help you price your work right—so you can grow your margins without losing clients.
Understand the difference between margin.
The hidden true cost of discounting your services (and why this is the silent killer of so many trade businesses).
6 Conversion techniques to ensure you win more work.
HIRING / CULTURE
Trying to grow with the wrong people on your team? It’s not going to happen
We’ll show you how to build a strong team & culture to support your growth.
How to fomulate a job ad that actually works.
Reduce onramping time to get your new employee profitable faster.
Build an environment that people stick to and want to stay.
LEAD GENERATION
Relying on word-of-mouth & referrals can leave you waiting around for work
We’ll teach you how to set up a lead gen system that brings in consistent, high-quality clients.
Fast burn lead generation strategies to get more work this week.
How to build a consistent & sustainable lead pipeline of high-quality work so you are busy year round.
Calculating ROI on marketing to know when to push and when to hold.
TROY'S TRANSFORMATION: 10X GROWTH
The Turning Point: Embracing Business Coaching
The real transformation began when Troy decided to seek external help to navigate his business’s challenges. His connection with Mitch, a relationship that began on a different platform, became the catalyst for change.
Through their discussions, Troy identified his business’s critical issues and saw the potential for growth and improvement under Mitch and Erina’s guidance.
GILMOUR PLUMBING & GAS: 3-4X' ed HIS BUSINESS
From $700k to $2 Million Per Year
Grant went from long, chaotic days on the tools to running a $2M plumbing business with 10 staff, two commercial premises, and real freedom. Back in 2016, Gilmour Plumbing & Gas was doing about $700k a year, but it was a mess — no structure, no clear direction, and no idea how to grow. Long hours and constant stress were taking a toll on him, his team, and his personal life.
That’s when Grant decided something had to change and reached out to us at UpScale Business Coaching.
Expression Doors: Triple Revenue in 12 Months
How Sam 3x'ed His Revenue, Got off The Tools and Finally Had a Profit Margin
Sam says it best: “Depends if you’re actually ready to do the work.” He’s proof that when you are, coaching can completely change your business. At UpScale, our clients saw an average 207% growth last year — and Sam’s one of the tradies who put in the work and saw the results. With 1-on-1 coaching, daily support, and a community of tradies backing him up, he turned the grind into real progress. For Sam, coaching wasn’t a cost — it was the shortcut to getting off the tools and winning back his time and freedom.
SAVE YOUR SPOT
TICKET PASS
$29
SESSION ACCESS
The Ultimate Traide Growth Toolkit' which has everything to grow your business from lead gen, hiring, pricing, systems, process and automating ($597 Value)
Q&A after event to answer any questions you have and solve your specific problems to breakthrough your revenue barriers ($997 Value)
90-minute Tradie Growth Summit covering pricing, hiring and lead generation so grow your business in 2026 and beyond ($2,497)
TOTAL VALUE OF $3,997
TESTIMONIALS
WHAT PREVIOUS ATTENDEES HAVE SAID
200 50 Seats Left
This is the only Perth event we have for 2026 and will be the final time we run it! We intentionally limited the spots to ensure a personalised, intimate experience for everyone.
If the button below isn’t working, it means we’re sold out. Don't miss youir opportunity to get access to industry experts to help grow your business for only $29!
SAVE YOUR SPOT
TICKET PASS
$29
SESSION ACCESS
The Ultimate Traide Growth Toolkit' which has everything to grow your business from lead gen, hiring, pricing, systems, process and automating ($597 Value)
Q&A after event to answer any questions you have and solve your specific problems to breakthrough your revenue barriers ($997 Value)
90-minute Tradie Growth Summit covering pricing, hiring and lead generation so grow your business in 2026 and beyond ($2,497)
TOTAL VALUE OF $3,997
TESTIMONIALS
WHAT PREVIOUS
ATTENDEES HAVE SAID
Gavin Raper
UpScale Coaching Client
⭐️⭐️⭐️⭐️⭐️
I’ve been working along with Luke for 2 months now and in that short time he has changed the game for my business. He has motivated me so much and helped me to learn to love having a business again. Our financials are in such a better position than they were 2 months ago. Highly recommend Luke
Grant Cochrane
UpScale Coaching Client
⭐️⭐️⭐️⭐️⭐️
Upscale business coaching is the best thing we have done in our 10 years of business. They only deal with trade businesses and have all the resources available 24/7.
Our business has grown more than ever over the last 7 months
CabledIn Electrical
UpScale Coaching Client
⭐️⭐️⭐️⭐️⭐️
This business coaching is the real deal, we were with a couple of different companies before finding upscale, and the differences are miles apart. The coaches at upscale have all worked collectively as a team to help us out and grow our business and our personal lives!
Will this event actually help my business?
Absolutely. We’ve helped over 1,000 trade businesses scale to $100K+ months, and our proven strategies focus on real-world results. You also need to put in the effort. Growth doesn’t happen overnight, and this event is for those who are serious about taking action.
I’m already doing $100K+ per month. Will this be relevant for me?
Yes! This event is designed for business owners at different stages. If you’re already at low 6 figures a month, we’ll show you how to scale to $500K+ by refining your systems, hiring smarter, and optimising your pricing and processes.
I don’t have a team yet—will this still be useful?
Yes. Whether you’re solo or already have a team, we’ll teach you how to build and structure the right team to support your growth. You’ll leave with a clear roadmap for scaling.
Isn’t $29 a lot for an event like this?
Not at all. Think of it as an investment in your business. Even just 1 tip from the session — or a connection made over dinner—could unlock thousands of dollars in new revenue or save you countless hours of work.
I've been to business coaching events before, what makes this one any different?
We don’t give advice from theory – we give you the exact strategies working right now for trade businesses across Australia and New Zealand to get more work, hire your dream team, price your jobs right, and build systems and processes so you can get off the tools without your business breaking.
Our strategies have helped generate over $250M in client revenue and add, on average, an extra $1.3M per year in revenue to our clients' businesses. If you’re committed to making a change for the better, this will be the best $29 investment in your business you can make.
What if I’m still on the tools every day?
That’s exactly why we exist. We’ll help you get clarity on a path to step back from day-to-day chaos by building proper systems, hiring the right team, and increasing margins – so you’re not stuck doing everything yourself forever.
What makes you different from other business coaching companies?
With 20+ combined years of experience and a proven track record of scaling over 1,000 plumbing, electrical and similar trade businesses to $100K/month, we've got a successful track record few can match.
Do you have any questions that aren’t listed above?
Email our team at info@up-scale.me or call us at 0483 909 337, we’re happy to answer any questions you have
TESTIMONIALS
WHAT PREVIOUS
ATTENDEES HAVE SAID
200 50 Seats Left
This is the only Perth event we have for 2026 and will be the final time we run it! We intentionally limited the spots to ensure a personalised, intimate experience for everyone.
If the button below isn’t working, it means we’re sold out. Don't miss youir opportunity to get access to industry experts to help grow your business for only $29!
FAQS
FREQUENTLY ASKED
QUESTIONS
Will this event actually help my business?
Absolutely. We’ve helped over 1,000 trade businesses scale to $100K+ months, and our proven strategies focus on real-world results. You also need to put in the effort. Growth doesn’t happen overnight, and this event is for those who are serious about taking action.
I’m already doing $100K+ per month. Will this be relevant for me?
Yes! This event is designed for business owners at different stages. If you’re already at low 6 figures a month, we’ll show you how to scale to $500K+ by refining your systems, hiring smarter, and optimising your pricing and processes.
I don’t have a team yet—will this still be useful?
Yes. Whether you’re solo or already have a team, we’ll teach you how to build and structure the right team to support your growth. You’ll leave with a clear roadmap for scaling.
Isn’t $29 a lot for an event like this?
Not at all. Think of it as an investment in your business. Even just 1 tip from the session — or a connection made over dinner—could unlock thousands of dollars in new revenue or save you countless hours of work.
I've been to business coaching events before, what makes this one any different?
We don’t give advice from theory – we give you the exact strategies working right now for trade businesses across Australia and New Zealand to get more work, hire your dream team, price your jobs right, and build systems and processes so you can get off the tools without your business breaking.
Our strategies have helped generate over $250M in client revenue and add, on average, an extra $1.3M per year in revenue to our clients' businesses. If you’re committed to making a change for the better, this will be the best $29 investment in your business you can make.
What if I’m still on the tools every day?
That’s exactly why we exist. We’ll help you get clarity on a path to step back from day-to-day chaos by building proper systems, hiring the right team, and increasing margins – so you’re not stuck doing everything yourself forever.
What makes you different from other business coaching companies?
With 20+ combined years of experience and a proven track record of scaling over 1,000 plumbing, electrical and similar trade businesses to $100K/month, we've got a successful track record few can match.
Do you have any questions that aren’t listed above?
Email our team at info@up-scale.me or call us at 0483 909 337, we’re happy to answer any questions you have
STILL NEED A REASON TO COME TO OUR LIVE EVENT?
Hear from more of our clients on their experience
with our coaching and how it changed their business!
Hear from more of our clients on their experience with our coaching and how it changed their business!
Founded on a desire to help trade and construction businesses, we focus on profit growth, customer acquisition, and operational efficiency, ensuring our clients not only succeed in business but also enjoy a balanced lifestyle.
Copyright © 2026 Upscale Business Coaching Pty Ltd. All Rights Reserved.
Founded on a desire to help trade and construction businesses, we focus on profit growth, customer acquisition, and operational efficiency, ensuring our clients not only succeed in business but also enjoy a balanced lifestyle.
Copyright © 2026 Upscale Business Coaching Pty Ltd. All Rights Reserved.